CV - Ana Isabel Moura

Professional Experience

Digital Marketing Manager

06/01/2023 – Today

Dunk Agency – Lisbon

Tasks and Functions Performed:

. Copywriting and editing for different digital platforms;
. Marketing Strategies;
. Data Analysis and Reporting;
. Team Management;
. Project Management.

Developed Skills:

. Client follow-up and feedback;
. Problem-solving;
. Time Management;
. Adaptability;
. AI Prompt and technology.

Digital Marketing Assistant

07/11/2022 – 06/01/2023

Dunk Agency – Lisbon

Tasks and Functions Performed:

. Copywriting for email marketing, websites and Landing Pages.
. Data Analysis and Reporting;
. Create and Execute Digital Campaigns for Paid Media;
. Develop and Execute Email Marketing Campaigns and Newsletters;
. Digital Media planning and scheduling;
. Digital Marketing Consulting and Advising.

Developed Skills:

. Attention to detail;
. Ease at communicating with the team, customers and shareholders.

Digital Planning Account

17/05/2022 – 14/10/2022

LPM Comunicação – Lisbon

Tasks and Functions Performed:

. Creation and Planing of Paid Media Strategies for Clients;
. Execute Digital Campaigns for Paid Media (Google Ads, Facebook Ads, LinkedIn Ads, Twitter Ads, Tik Tok Ads);
. Daily monitoring to ensure continuous improvement of results;
. Data Analysis and Reporting.

Developed Skills:

. Budget Allocation;
. Best KPI’s to focus on, according to client final goals;
. Multidisciplinary teamwork.

Digital Marketing Assistant

1/06/2021 – 28/02/2022

Dunk Agency – Lisbon

Tasks and Functions Performed:

. Data Analysis and Reporting;
. Digital Campaigns for Paid Media (Google Ads, Facebook Ads, LinkedIn Ads, …);
. Develop and Execute Email Marketing Campaigns and Newsletters;
. Digital Media planning and scheduling;
. Digital Marketing Consulting and Advising.

Developed Skills:

. Teamwork on a Remote environment;
. Reporting Systems;
. Improvement of personal Analytical Skills;
. Improvement of data presentation and KPIs.

Digital Marketing Freelancer

27/07/2020 – Today

Working and developing digital projects for small companies and individuals.

Tasks and Functions Performed:

. Client management;
. Creation and development of projects and plans;
. Social Media Content Development (Arts for posting, Copywriting, Schedule, etc);
. Data Analysis (Social Media, Website, E-commerce);
. Preparation and execution of Online Campaigns (Facebook Ads, Google Ads);
. SEO Writing (for website and Social Media);
. Email Marketing (creation and execution of campaigns, automation and report);
. Help customers to communicate more effectively and effortlessly.